Mori Brand Style Guide

Privacy Policy

Mori, operated by HealthComplyAi (“Mori,” “we,” “us,” or “our”), is committed to protecting your privacy. This Privacy Policy (“Policy”) describes how we collect, use, disclose, and protect your Personal Information. It applies to all Personal Information processed by us in connection with or as part of providing our Services or engaging in written or electronic communications with you. 

By using or interacting with our website, app, and other products or services (“Services”), you accept the privacy practices described in this Policy. If you disagree with any part of this Policy, you must not use or access our Services. 

We may modify this Policy from time to time. The date of change will be shown next to “Last Updated” at the top of this page. We encourage you to read this Policy periodically to ensure you have up-to-date knowledge of our privacy practices. When we make material changes to this Policy, we will notify you before the modifications are effective by sending a message to the email address associated with your account. By continuing to access or use the Services after changes to this Policy become effective, you accept the revised Policy. If any changes are unacceptable to you, you may stop using our Services anytime. 

Data Collection & Processing

Definition of Personal Data: Personal data includes information that identifies, relates to, describes, or could reasonably be linked to an individual. It excludes aggregated or de-identified information that cannot be linked back to an individual. The categories of Personal Information that we may collect about you include: 

Categories and Sources of Personal Information We Collect: 

  1. Partner Data: Personal data about our current and potential business customers, including life insurance carriers, employers, care facilities, and health plans (“Partners”). This includes contact details, job titles, workplace information, and any other relevant preferences or needs. 
  2. User Data: Personal data from individuals who use Mori for end-of-life planning. This includes contact details, relationship to a Loved One, and relevant needs or preferences.
  3. Loved Ones Data: Personal data about a loved one who has passed away or an individual planning their end-of-life arrangements. This includes personal details, documents uploaded through the app, and other relevant background information.
  4. Visitors’ Data: Personal data from visitors to our Site and participants. 

Usage and Device Information: Information such as user agent, IP addresses, device data, activity logs, and session recordings. This includes data you provide directly through our App, website, forms, events, or communications.

Communications from You 

When you use our Services or contact us via online chat, email, phone, or text, we may collect your name, contact information, and details about your interaction with us. 

Information Related to Your Use of the Services We may automatically collect information about your use of the Services, including: 

  • Device Information: Hardware model, IP address, unique device identifiers, browser type, and operating system. 
  • Website Usage: Customer traffic patterns, pages visited, and time spent on the website.
  • Preferences: Information collected through cookies and other tracking technologies.

Information Sent by Your Mobile Devices

When you use our Services, we collect certain information sent by your mobile devices, such as unique identifiers, user settings, and the operating system of your device. 

Location Information We may collect and store information about your general location by converting your IP address into a rough geo-location or accessing your mobile device’s GPS coordinates (with your permission). 

Information from Our Clients and Partners

We may receive your Personal Information from business clients and partners in connection with making our Services available to you. 

Purpose for Collecting Your Personal Information

We use your Personal Information to: 

  • Provide, maintain, and improve the Services. 
  • Process your transactions and manage your account. 
  • Communicate with you about the Services.
  • Personalize your experience and provide tailored content and recommendations.
  • Conduct research and analytics to improve our Services. 
  • Comply with legal obligations and protect our rights. 

Personal Information Sharing and Disclosure

We do not share your Personal Information with third parties without your permission, except as described in this Policy.

  • Information Shared with Our Employees and Service Providers: We engage employees and third-party service providers to administer and provide the Services. These parties have access to your Personal Information only to perform services on our behalf and are obligated to protect your information. 
  • Information Disclosed in Connection with Business Transactions: In the event of a merger, acquisition, or sale of assets, your Personal Information may be disclosed or transferred as part of the transaction. 
  • Information Shared with Our Affiliates: We may share your Personal Information with our subsidiaries and affiliates to provide services to you or respond to your inquiries.
  • Information Disclosed for Our Protection and the Protection of Others: We may disclose your information to government or law enforcement officials as necessary to comply with the law, protect our rights, or prevent illegal activities. 

Children and Privacy

We are committed to protecting the privacy of children under 13 or 16 in accordance with the Children’s Online Privacy Protection Act (“COPPA”) or other applicable state privacy laws. Parents or guardians can create an account on behalf of a dependent child and consent to our collection and use of their child’s information. Children under 18 cannot register directly for an account. 

Cookies and Other Tracking Technologies

We use cookies and other tracking technologies to collect information about your use of our Services. This includes: 

  • Session Cookies: Deleted when you leave our website and close your browser. 
  • Persistent Cookies: Remain even after you leave and can be used for functions like remembering your preferences. You can manage your cookie preferences through your browser settings.

Global Privacy Control and Do Not Track

We honor certain technologies broadcasting an Opt-Out Preference Signal, such as the Global Privacy Control (“GPC”). However, our websites do not respond to browser DNT signals. You can use other tools to control data collection and use, including cookie controls and advertising controls described above. 

Links to Third-Party Sites

Our Services may contain links to other sites owned or operated by third parties. We are not responsible for any third parties’ content, privacy, or security practices. We encourage you to review the privacy policies of those third parties. 

Our Social Media Usage

We have accounts on social media platforms through which we may post information or conduct promotional activities. If you use social media to follow us or interact with us, we may collect the Personal Information you choose to share with us. 

International Transfer

Your information may be stored and processed in the United States or any other country where we or our service providers operate. By using our Services, you consent to the transfer of your information to countries that may not provide the same data protection as your home country. We take steps to ensure that your information receives an adequate level of protection in the jurisdictions in which we process it. 

Data Security

We safeguard the security of your information with physical, electronic, and administrative procedures. While we strive to protect your information, we cannot guarantee its security over the Internet. You are responsible for protecting your account credentials and using secure practices online. 

Residents of Specific Regions

This section applies to residents of specific regions, including California and Colorado, and supplements the practices described in this Privacy Policy. 

Your Rights 

  • Right to Know/Access: You have the right to know what Personal Information we have collected about you and how it is used. 
  • Right to Request Deletion: You can request the deletion of your Personal Information, subject to certain exceptions. 
  • Right to Correct: You can request that inaccuracies in your Personal Information be corrected. 
  • Right to Opt-Out of Sharing for Targeted Advertising: You can opt out of having your Personal Information processed for targeted advertising. 

Exercising Your Rights: You can exercise your rights by contacting us. We may require verification of your identity and residence. 

Non-Discrimination: We will not discriminate against you for exercising your rights. 

Notice at Collection: We collect various categories of Personal Information as described in Section 1. We share this information with vendors, service providers, business clients, and law enforcement agencies as necessary to provide our Services and comply with legal obligations. 

No Sale of Personal Information: We do not sell your Personal Information. 

Retention of Personal Information: We retain your Personal Information as long as necessary to provide our Services, fulfill legal obligations, or as otherwise communicated to you.

AI Model Utilization

Mori utilizes an artificial intelligence (AI) model to enhance and provide certain aspects of our Services. This AI model processes your data to offer personalized recommendations, support, and other functionalities aimed at improving your experience with our Services. The data processed by the AI model may include but is not limited to, your personal information, health records, usage patterns, and other relevant data you provide or that is collected through your use of the Services. 

Data Collection and Usage Types of Data Collected: The AI model may collect and analyze various types of data, including personal identifiers (such as your name and email address), health information (such as medical records and health status), and usage data (such as interaction logs and preferences). 

Purpose of Data Processing: The data is used to provide personalized services, improve the accuracy and relevance of recommendations, support Telehealth services, and enhance overall service delivery. This may include predicting potential health issues, suggesting care plans, and optimizing the user experience. 

Consent and Control User Consent: By using the Services, you consent to the collection, processing, and use of your data by the AI model as described in this 

Privacy Policy. You have the right to withdraw your consent at any time by discontinuing the use of the Services and contacting us to request the deletion of your data. 

Data Control: You have control over the data you provide to Mori. You can update or correct your personal information through your account settings. You may also request access to, correction of, or deletion of your personal data by contacting us. 

Data Security Protection Measures: We implement appropriate technical and organizational measures to ensure the security and confidentiality of your data. This includes encryption, access controls, and regular security assessments. 

Data Sharing: The data processed by the AI model is kept confidential and is not shared with third parties except as necessary to provide the Services or as required by law. Any data shared with third-party partners for service provision is anonymized or aggregated to protect your privacy. 

Transparency and Accountability Transparency: We are committed to being transparent about the data we collect and how it is used. We regularly review and update our AI model and data practices to ensure compliance with applicable privacy laws and regulations. 

If you have questions or concerns about our collection, use, or disclosure of your Personal Information, please contact us.

By using Mori, you acknowledge that you have read and understand this Privacy Policy.